Business Benefits of Wide-Format Printing
Wide-format printers have revolutionized the printing world. They’re unmatched with their high speeds, exceptional quality, and wide range of materials that they can print on. Shockingly enough, some of the first experimentations with wide-format printing started with Graham Nash of Crosby, Stills & Nash. Since then, these printers have come a long way in how they’re used and how they’ve become more efficient than ever before. Universal Graphics has helped dozens of El Paso businesses and creators by bringing their ideas to life with these high-end printing formats. It doesn’t matter what industry you’re in. We’ve seen uses from business meetings, conventions to storefront uses.
Wide-format printers can take care of so much more than just large posters. Because of all the materials that they print on, you’re able to do things such as:
- Banners, posters, signs
These are perfect for attending conferences, conventions, or even having them displayed at your storefront location.
We’ve seen realtors, business owners, and educators take advantage of creating large wall art to make their location more appealing and creative. This can also be great for seasonal promotions of themes that you have at your location at the time.
- Vehicle Graphics and wrapping
Business owners have used vehicle graphics, and vehicle wraps to promote or uniform their vehicles.
- Packaging and POP displays
Having your brand out and in people’s faces will continue to draw attention and attraction to your business. Using distinct packaging for your items or even professional displays at your storefront will help with your credibility and appearance.
Small To Large Businesses
It doesn’t matter the size of your business; wide-format printers can benefit you in some way, shape, or form. They both can use these printing techniques for promotions going on, sales, or seasonal promotions. Sometimes generic signing can save you money in the long run since you won’t reprint the same signs and advertisements over and over again.
When it comes to small businesses, this also includes creatives looking to promote their artwork, music, or even podcasts.
Any business can also use this larger format to gain attention to launching items or campaigns. So, it doesn’t matter if you’re in retail and sales, large or small, self-employed. There are ways to utilize these astonishing printing formats to benefit your business!
Wide-Format Media Options
There’s a list of materials to go over for you to use with a wide-format printer. Although some materials can immediately benefit your business with what they can get used for. Many wide-format printers have laser-based capabilities as well as aqueous, UX, Latex, and Solvent technology. Many materials can give you new products to sell and help with expanding your branding opportunities.
A pressure-sensitive vinyl with a smooth surface can produce high-quality imaging. It’s also easy to mount, making it great for walls, windows, stainless steel, Plexiglas, windows, and more! This adhesive will vary depending on the wide-format printer that’s using it. It’s perfect for promotions or seasonal events due to its material and tangibility.
The durability of banner vinyl makes it perfect for reusability. Since it can handle bright color printing, using it for conventions, conferences, and events can grab customers’ attention from afar. It can also withstand harsh weather. Many customers use it for outside promos, billboards, and booths. Its durability can go as far as withstanding scratches and other possible damages. You can typically get them printed in a matt or gloss finish.
Canvases most often get used for decor of some kind. This can help with enhancing the office, home, or workplace. You can print art pieces or photos that will all keep their consistency and quality with the right photo. Even the brush strokes on art pieces can still look organic due to the high-quality these printers can produce.
Most often used for menus, backlit designs can also look amazing for logos. This film materially typically comes in a premium polyester base. Its coating can extend its life and provide scratch and fade resistance, which is essential since the printing process is so thin.
Perfect for retail and storefront promotions. Window vinyl has a tint that allows you to basically sticker it to the window. Some of them can allow you to see outside, but not so much inside, making customers more curious!
Universal Graphics Wide-Format
So, if you’re looking to add some flair to your business, Universal Graphics can set you up! We love seeing our customers succeed with quality promotions and signage. Save time, money, paper, all by getting help with the right design and colors to make your business POP! Give us a call to see how we can start grabbing more customer’s attention with our wide-format printers today!